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Meta events tracking & automations

Tracking Meta pixel events, server-side events, and running automations

Jonathan Denney avatar
Written by Jonathan Denney
Updated this week

Adding Meta automations

Once you've integrated Meta, when editing your ConvertFlow conversion elements in the funnel builder, you can now add Meta automations to run upon conversion.

First, click to edit the actions of your conversion element:

Then add Meta automations.

Supported Meta automations

Here are the possible Meta automations you can run:

  • Meta - Track Standard Pixel Event

  • Meta - Track Custom Pixel Event

  • Meta - Track Standard Server-Side Event

  • Meta - Track Custom Server-Side Event

  • Meta - Add to Custom Audience

  • Meta - Remove from Custom Audience

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