Targeting conversion campaigns to Shopify shopper segments
Once you've connected ConvertFlow to Shopify, you'll now find these Shopify targeting condition options:
If visiting Shopify product
If NOT visiting Shopify product
If visiting Shopify collection
If NOT visiting Shopify collection
If Shopify cart contains greater than X items
If Shopify cart contains less than X items
If Shopify cart value is greater than
If Shopify cart value is less than
If Shopify cart contains product
If Shopify cart does NOT contain product
If Shopify cart contains type of product
If Shopify cart does NOT contain type of product
If Shopify cart has product with title containing keyword
If Shopify cart does NOT have product with title containing keyword
If customer has tag in Shopify
If customer does NOT have tag in Shopify*
If customer has purchased Shopify product*
If customer has NOT purchased Shopify product*
If customer has purchased Shopify product with keyword*
If customer has NOT purchased Shopify product with keyword*
If customer total Shopify spend greater than*
If customer total Shopify spend less than*
If customer Shopify order count is greater than*
If customer Shopify order count is less than*
If customer last Shopify order value is greater than*
If customer last Shopify order value is less than*
When building a campaign in ConvertFlow, to display it only for a certain shopper segment, head to the Launch page and you'll be able to add Shopify targeting conditions by clicking "Add Condition".
*IMPORTANT: Enabling Shopify customer targeting requires toggling an option in the Shopify's integration settings. Go to Settings > Integrations and then click to manage the Shopify integration. Once this option is enabled and saved, ConvertFlow will add a snippet to your Shopify theme that is required for customer targeting to work.
Personalizing funnel outcomes for Shopify shopper segments
In ConvertFlow, you can build multi-step funnels that conditionally display personalized outcomes to people based on their progress, as well as based on Shopify cart and order data.
For example, by using conditional actions, when a shopper on your website engages with a quiz funnel, you can display a personalized outcome of that quiz based on their Shopify cart status.
You can also use skip logic to tailor your funnels for returning shoppers based on their current Shopify cart.
